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Campaign reaction

Yes Means Yes

It is long past time we moved on from the "no means no" concept of years past and embrace the enthusiasm of Yes means Yes.
Sex and intimacy between two people, even in the context of a one-night stand, should be a joyful experience for BOTH. Not something you "get" the other to do to fulfill your own needs.
Getting an enthusiastic "YES! Please do that!" is clear, obvious, with none of the mixed signals that men typically complain about. It is BOTH partners responsibility to ensure that whatever they do is welcomed by the other, at each stage of intimacy. It's sexy and fun.

I love this campaign for existing at all, since there are so few messages of this type out there. Consent is important to establish, of course. The next stage is Enthusiastic Consent.

Author: Social Worker, Female, California, U.S.
Date: 01/07/2010

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“Rape seems to be the only crime where it's seen as ok to put the victim on trial.”

Natasha, Female from Glasgow

“Short skirts don't cause rape. Rapists cause rape”

Joss, Female from Connecticut

“About time something like this was shown on TV. Hopefully it will make everyone realise there cannot be any excuse for rape - EVER.”

Helzo, Female from Renfrewshire